Littlemore

Apr 2021

DutchScot developed the brand identity for Littlemore, crafting a visual system defined by its minimalist aesthetic and rigorous approach to grid-based layout. The project balances bold color blocking—utilizing vibrant yellows, pinks, and turquoise—with neutral negative space and precise typographic hierarchies. The identity employs clean serif wordmarks characterized by generous letterspacing. Across various applications including social media assets, stationery, and textile collateral, the design leans into geometric forms and vector-based precision. This structured approach maintains visual consistency through the strategic use of textured photographic elements and restrained, modern composition.

Horizontal, Minimalist, Commercial

Typography