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Lincoln: The Lincoln Aviator Preview

Date

Jul 2025

Description

Lincoln unveils the Aviator luxury SUV through a cinematic production that highlights the vehicle's design and performance capabilities. The preview balances tight, macro-focused shots of the exterior badging with wide, low-angle tracking sequences that capture the SUV on an open runway. Produced by Local Boy, the film leans into a dramatic aesthetic, utilising natural light transitions during sunrise and sunset to emphasize the vehicle's lighting signatures and exterior lines.

Style

Horizontal, Cinematic

Techniques

Macro

Color
Jet Black
Silver (metallic)
Background

Road

Context

Advertising Campaign, Brand Film / Corporate Video

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