Lincoln: Aviator
Brand
Date
Jun 2025
Description
Lincoln showcases the Aviator in this cinematic automotive campaign, capturing the luxury SUV as it traverses environments ranging from rugged mountain desert landscapes to sleek urban corridors. The visuals highlight refined interior textures and exterior chrome details through live-action footage. Produced by Local Boy, the commercial utilizes desaturated colour grading and natural lighting to emphasize a calm, reflective tone. The edit balances wide-angle landscape shots with tight, tactile close-ups of the vehicle's features.
Style
Horizontal, Cinematic, Desaturated
Industries
Color
Jet Black
Silver
Background
Mountain
Context
TVC / TV Commercial
Associated creatives
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