Les Echos: Au fil d'avril

Apr 2025

Au fil d'avril for Les Echos is a menswear editorial series centered on a sophisticated, layered approach to contemporary tailoring. The project leans into a clean, minimalist studio aesthetic, using textured backdrops and intentional color blocking to highlight the structural details of the garments. With art direction by Giorgio Martinoli and photography by Mathieu Rainaud, the series maintains a consistent visual rhythm across a range of casual and formal ensembles. Featuring model Lorenzo Sutto, the editorial highlights a broad palette of seasonal textures, from cable knit sweaters and linen jackets to leather outerwear. Marine Chaumien’s fashion styling emphasizes a balance between relaxed silhouettes and precise tailoring, while hair styling by Bastien Zorzetto and casting by Jordan Mergirie refine the contemporary polish of the production.

Editorial, Vertical, Clean

Editorial