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Kool-Aid Jammers

MAKE Commercial Animation Workshop 2025
Date

May 2026

Description

Kool-Aid Jammers partners with MAKE for this vibrant commercial spot, bringing a high-energy animated world to life. The project centers on a playful backyard pool party that shifts into a dynamic water park setting, highlighting the product through exaggerated scale and fluid motion. Utilizing 3D render and CGI techniques, the production leans into bright primary colors and quick camera movements. The animation emphasizes a sense of movement, from splashing water to interactive fruit props, maintaining a consistent aesthetic across the entire commercial.

Style

Horizontal, Commercial, playful, Warm

Techniques

Animation, 3D render / CGI

Industries

Beverages

Color
Royal Blue
Crimson
Lemon
Context

TVC / TV Commercial

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