Kia
What's Your Next Move? - EV3 Australian Open
Brand
Date
Jan 2025
Description
Kia’s latest campaign for the EV3, What's Your Next Move?, aligns the launch of the electric SUV with the energy of the Australian Open. The film leans into cinematic storytelling, shifting from coastal landscapes at dusk to the high-intensity environment of the tennis court. Developed by agency M+C Saatchi Sport & Entertainment London, the project features dynamic live-action technique layered with post-production and visual effects from Stone Dogs. The visual language highlights the vehicle's design through moody lighting and active sports framing.
Style
Horizontal, Action, Cinematic, Moody
Techniques
VFX / visual effects
Industries
Electric / EV
Event
Australian Open
Background
Ocean
Context
TVC / TV Commercial
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