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Kia: Kia EV 530 90' 6x9

Brand
Date

Jan 2025

Description

Kia introduces the EV 530 in this 90-second commercial spot, shifting from domestic interior settings to the open road. The narrative captures the vehicle navigating a rugged coastal landscape, contrasting intimate moments of play with expansive exterior sequences. Developed by Innocean Australia, the production features live-action technique and a desaturated visual palette. Post-production and VFX were managed by Mathematic, with sound design and original music provided by Massive Music Sydney, and production services handled by DIVISION US.

Style

Horizontal, Commercial, Desaturated

Industries
Color
Pure White
Jet Black
Background

Street

Context

TVC / TV Commercial

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