Kia
Kia EV 530 90' 16x9
Brand
ProjectKia EV 530 90' 16x9
Date
Jan 2025
Description
Kia introduces the EV 530 in this commercial spot, highlighting the vehicle’s role in daily domestic and suburban life. The film captures the SUV charging within a home garage setting before transitioning to broader neighbourhood scenes. Produced by DIVISION US with creative work by Innocean Australia, the spot leans into a cinematic aesthetic. The execution features warm, consistent lighting and live-action technique throughout the 90-second duration, with post-production and VFX handled by Mathematic and music and sound design by Massive Music Sydney.
Style
Horizontal, Cinematic, Warm
Industries
Electric / EV
Color
Jet Black
Royal Blue
Background
Living Room
Context
TVC / TV Commercial
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