KFC’s 'School Bus' is a live-action commercial spot that balances a humorous narrative with a candid, documentary-style aesthetic. The film captures a moment of interaction between occupants of a car and a parked school bus, leaning into a clean, bright visual style achieved through natural light.
The production was helmed by Grip Media, with Circle Productions managing the shoot. Post-production and visual effects were handled by Alter Ego and Rooster Post Production, supported by music and sound design from Imprint.