KFC: School Bus
Brand
Date
Apr 2019
Description
KFC’s 'School Bus' is a live-action commercial spot that balances a humorous narrative with a candid, documentary-style aesthetic. The film captures a moment of interaction between occupants of a car and a parked school bus, leaning into a clean, bright visual style achieved through natural light. The production was helmed by Grip Media, with Circle Productions managing the shoot. Post-production and visual effects were handled by Alter Ego and Rooster Post Production, supported by music and sound design from Imprint.
Style
Documentary, Humorous, Horizontal, Clean
Techniques
Natural light
Industries
Color
Golden Yellow
Jet Black
Chocolate
Background
Street
Context
TVC / TV Commercial
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