Logo

KFC

Finger Lickin’ Machine
Brand
Date

Apr 2026

Description

KFC brings a high-stakes, cinematic lens to the fast-food category in the 'Finger Lickin’ Machine' commercial. The campaign features a boardroom setting, capturing executives in tense negotiation while surrounded by meal boxes and branded product. Produced by Highdive, the project leans into a low-key aesthetic that frames the food as an unexpected presence within a corporate environment. The execution uses a live-action technique to ground the drama, supported by sound and music design from Heavy Duty.

Style

Horizontal, Cinematic, Matte

Industries

Fast Food

Color
Jet Black
Beige
Background

Office

Context

TVC / TV Commercial

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