Kellogg's: Kellogg's | See You in the Morning
Brand
Date
Dec 2024
Description
Kellogg's 'See You in the Morning' campaign features a cinematic live-action spot that blends surreal imagery with an urban setting. Developed by agency Leo Burnett UK and production company MJZ London, the film captures a city awakening as a massive green rooster makes its way through the streets, observed by residents from their balconies. The project utilizes intricate VFX to integrate the surreal elements into the city landscape, maintaining a grounded, live-action feel. Technical support and post-production were executed by Framestore, Company 3 London, and The Harbor Picture Company.
Style
Horizontal, Action, Cinematic, Surreal
Techniques
VFX / visual effects
Industries
Color
Forest Green
Crimson
Lemon
Background
Street
Context
TVC / TV Commercial
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