Kellogg's: Behind the Scenes - Glow Up
Brand
Date
Jan 2025
Description
This behind-the-scenes look into the Kellogg's Glow Up campaign documents the production process for a series of live-action spots. The footage captures candid moments between talent on set, framed within a sunny courtyard environment. Produced by Revolver, the project leans into a documentary aesthetic to showcase the team dynamics and product messaging conversations. Bastion led the creative direction and post-production, working alongside The Editors for finishing and the teams at Rumble and MassiveMusic Sydney on sound design.
Style
Documentary, Vertical, Warm, Clean
Techniques
Natural light
Industries
Color
Pure White
Background
House
Context
Backstage / Behind the Scenes
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