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July

Sage & Toffee
Brand
Date

Jan 2024

Description

July’s Sage & Toffee campaign presents a refined study in travel-focused lifestyle imagery, pairing the brand’s signature hardshell luggage in muted sage and brown tones with the nostalgic silhouette of a classic vintage automobile. The series leans into a polished, minimalist aesthetic, utilizing a restrained, earth-toned palette to emphasize the clean lines of the travel accessories and the textured quality of the apparel. Photographer Amelia Dowd anchors the visual narrative, with videography by Bill Mansfield and fashion styling by Nicki Colbran. The imagery moves between studio-lit portraits and composed editorial scenes, often featuring models in light, structured ensembles that complement the neutral color story. Make-up artist Desiree Wise rounds out the creative team, contributing to the clean, consistent finish of the campaign across both still and motion assets.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Bags & Accessories

Color
Beige
Sage
Background

White Seamless

Context

Advertising Campaign

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