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Brand
July
ProjectSage & Toffee
Man reclining in the backseat of a vintage car with sage and brown suitcases stacked beside him

July Sage & Toffee 2024

Associated creatives

Amelia Dowd
Amelia DowdPhotographer
Nicki Colbran
Nicki ColbranFashion Stylist
Bill Mansfield
Bill MansfieldVideographer
Desiree Wise
Desiree WiseMake-up Artist

Tags

man relaxing in carman in carblack manman wearing sunglassesman in white tank topsage green suitcasebrown suitcaseluggage stacked in car

Description

This commercial campaign image for July, titled Sage & Toffee and photographed by Amelia Dowd with videography by Bill Mansfield and make-up by Desiree Wise, captures a relaxed moment inside a classic vehicle. A Black man in his 20s wearing a white mesh tank top, sunglasses, and light trousers reclines comfortably in the backseat. His feet rest casually against the passenger seat, framed by stacked sage green and brown suitcases. The interior features tan leather upholstery, creating a warm, nostalgic color palette. Soft natural light highlights the textures of the luggage and clothing, emphasizing a sophisticated travel aesthetic.

Style

Horizontal, Commercial, Warm, Earthy

Techniques

Natural light

Industries

Bags & Accessories

Color

Sage (30%)
Caramel (30%)
Pure White (40%)

Background

Garage

Context

Advertising Campaign