Brand
ProjectSage & Toffee

July Sage & Toffee 2024
Associated creatives
Tags
Description
This commercial campaign image for July, titled Sage & Toffee, features a Black man seated inside the back of a car wearing dark sunglasses, a white mesh tank top, and light-colored relaxed trousers. He relaxes against the vehicle's interior while two stacked hard-shell suitcases in sage green and warm brown sit prominently in the foreground. The composition is captured with soft natural lighting emphasizing the textures of the luggage and clothing. Amelia Dowd photographed the scene with styling and art direction tailored for a travel and lifestyle narrative.
Style
Vertical, Commercial, Warm, Clean
Techniques
Natural light
Industries
Bags & Accessories
Color
Pure White (50%)
Camel (30%)
Sage (20%)
Background
Garage
Context
Advertising Campaign