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Jo Malone: Joy of Missing Out

Date

Jul 2025

Description

Jo Malone presents the 'Joy of Missing Out' campaign, a commercial film capturing a moment of personal reprieve. The spot features a woman in a vintage-styled pink bathroom, focusing on domestic intimacy through a series of composed, pastel-toned vignettes. Technically, the project employs warm, bright live-action techniques to emphasize the interior setting, with a polished, clean color grade. The production was supported by Wild Island Films, who handled post-production and VFX.

Style

Horizontal, Commercial, Pastel, Warm

Industries
Color
Pure White
Blush
Background

Bathroom

Context

Brand Film / Corporate Video

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