Intersport, Adidas: Make it Your Game
Brands
Date
Aug 2025
Description
Intersport and Adidas collaborate on the 'Make it Your Game' campaign, a sports commercial directed by Current with creative input from Superson. The project explores the personal connection to football through a series of vignettes featuring young female players. Shot with a documentary-style approach, the film transitions from intimate locker room moments to high-energy training sequences. The aesthetic utilizes natural light to capture scenes across urban streets and playing fields, emphasizing a clean, live-action technique that focuses on the mechanics and community of the sport.
Style
Documentary, Horizontal, Action, Clean
Techniques
Natural light
Industries
Color
Pure White
Navy
Context
TVC / TV Commercial
Associated creatives
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