Heineken: The Twelve Pins road to Lisbon.
Brand
Date
Jan 2026
Description
Heineken explores the intersections of football culture and fan ritual in this commercial video project, The Twelve Pins road to Lisbon. The film documents the matchday experience, shifting between candid outdoor scenes and wide stadium perspectives to capture the collective energy of supporters. Produced by Ginger Whippet Films, the project utilizes a cinematic, live-action technique to ground the narrative in the spontaneity of the environment. The edit incorporates personal fan viewpoints alongside drone footage, creating an immersive look at the devotion surrounding the sport.
Style
Horizontal, Cinematic
Techniques
Drone footage
Industries
Color
Navy
Jet Black
Pure White
Background
Street
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
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