Heineken: Next Generation Glass
Brand
Date
Apr 2025
Description
Heineken’s Next Generation Glass project introduces a vertical commercial spot designed for mobile-first engagement. The visual narrative utilizes aerial drone footage of patterned turf, incorporating geometric lines and a star motif to build anticipation for a regional rollout. Technically, the piece leans into high-contrast motion graphics and clean typography to highlight the brand presence. The sequence maintains a consistent aesthetic across its transitions, framing the transition from a stylized field environment to location-specific information.
Style
Vertical, Commercial, Futuristic
Techniques
Drone footage, Motion Graphics
Industries
Color
Forest Green
Pure White
Background
Forest
Context
TVC / TV Commercial
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