Heineken
Bar Dating - Photowall
Apr 2025
Heineken’s 'Bar Dating - Photowall' campaign leans into the social atmosphere of hospitality, using a cinematic, live-action approach to capture moments of connection. The commercial video centers on a warm, bar-based setting where a curated display of framed photographs anchors the narrative of shared human experiences. Developed by creative partners including LePub, the project utilizes rich, warm ambient lighting to emphasize the textures of the venue. The production involved a wide collaborative network, with Wanda Productions handling the shoot and post-production contributions from teams at STITCH London, Prodigious Singapore, Company 3 London, and MGCR Studio.
Horizontal, Cinematic, Warm
Alcoholic Beverages
Bar
TVC / TV Commercial