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Heineken: Bar Dating

Date

Apr 2025

Description

Heineken explores the intersection of social connection and digital convenience in this commercial campaign, Bar Dating. The narrative unfolds within a dimly lit pub environment, where a group of friends navigates modern dating interactions facilitated by a mobile app. The production, featuring live-action technique and a cinematic aesthetic, highlights the warm, ambient atmosphere of a social setting. Captured in a horizontal format, the commercial was produced by Wanda Productions with agency LePub, and production services provided by MAGIC | VILNIUS.

Style

Horizontal, Commercial, Cinematic

Background

Bar

Context

TVC / TV Commercial

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