GWM presents 'More Can Do', a commercial spot that highlights the versatility of the pickup truck within a family and community context. Produced by Rabbit with creative direction from Thinkerbell, the film follows a protagonist balancing household chores with local neighborhood contributions.
The narrative uses natural lighting to capture suburban and domestic settings, leaning into a clean, live-action aesthetic. Post-production and VFX were handled by The Editors, with sound design and music composition provided by Rumble Studios and Electric Sheep.