GWM: More Can Do
Brand
Date
Jan 2026
Description
GWM presents 'More Can Do', a commercial spot that highlights the versatility of the pickup truck within a family and community context. Produced by Rabbit with creative direction from Thinkerbell, the film follows a protagonist balancing household chores with local neighborhood contributions. The narrative uses natural lighting to capture suburban and domestic settings, leaning into a clean, live-action aesthetic. Post-production and VFX were handled by The Editors, with sound design and music composition provided by Rumble Studios and Electric Sheep.
Style
Horizontal, Commercial, Clean
Industries
Color
Crimson
Pure White
Background
Living Room
Context
TVC / TV Commercial
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