Guess: GUESS Spring-Summer 2026 Campaign
Brand
Date
Jan 2026
Description
The GUESS Spring-Summer 2026 campaign leans into a polished, commercial aesthetic, highlighting the season's denim-focused collection through clean studio portraiture. Photographer Morelli Brothers capture Chiara Ferragni in a series of shots that emphasize texture and soft, even lighting. The imagery showcases a mix of silhouettes, including ruffled paisley blouses and light-wash denim coordinates, against neutral backdrops. By utilizing soft commercial lighting and clean compositions, the work remains focused on the garment details and classic styling.
Style
Vertical, Commercial, Clean
Industries
Color
Denim
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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