Guess
Guess Jeans Summer '25 Collection Edit
Brand
Date
Aug 2025
Description
The Guess Jeans Summer '25 Collection Edit highlights a range of casual seasonal apparel through a series of studio portraits. Photographed by Wade Schaul, the imagery centers on denim outerwear, hoodies, and coordinated sets, emphasizing fabric textures and graphic detailing. Executed with clean, vertical compositions, the project employs soft light and consistent color-blocked backdrops to achieve an editorial look. The campaign leans into a minimalist aesthetic, utilizing varied pastel tones to frame the collection's relaxed silhouettes.
Style
Vertical, Clean, Editorial
Techniques
Soft Light
Industries
High Street Fashion
Background
Coloured Seamless
Context
Lookbook
Associated creatives
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