Guess
Guess Jeans Fall/Winter '25 Collection
Brand
Date
Oct 2025
Description
Guess Jeans presents its Fall/Winter '25 collection through a series of editorial portraits that highlight the season's casual, vintage-inspired sportswear. The campaign features a mix of layered textures and relaxed silhouettes, ranging from cable-knit sweaters and nylon outerwear to classic denim and varsity-style bomber jackets. Photographer Wade Schaul employs a clean, minimalist aesthetic across the project, utilizing natural light and even, soft-focus studio compositions to emphasize fabric details. The collection is presented through a mix of vertical editorial frames and Polaroid-style square portraits, maintaining a consistent, neutral backdrop that centers the focus on the apparel.
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