Guess
Guess accessories F/W 24 by Iryna Sokolovskaya
Sep 2024
Guess presents its Fall/Winter 24 accessories campaign, a series of images captured by photographer Iryna Sokolovskaya. The campaign showcases a curated selection of seasonal bags and gold-toned jewellery, emphasizing a polished aesthetic through careful composition and styling. Fashion Editor and Stylist Giorgio Andrea Branduardi leads the visual direction, pairing textured knits and patterned sweaters with the collection's key accessories. Model Francesca Valenti appears throughout the series, framed within domestic, sun-lit interiors that rely on natural light to highlight material details and warm palettes. The project utilizes a vertical commercial format to showcase the range.
Vertical, Commercial, Warm
Natural light
Advertising Campaign
