Gowings
Brand Identity
Brand
ProjectBrand Identity
Date
May 2023
Description
Gowings establishes its restaurant identity through a cohesive suite of tactile print collateral and editorial design. The brand system leans into a palette of warm, saturated tones and varied surface textures, from fabric-bound menus and debossed stationery to custom-printed coasters. Developed by Toben, the graphic design emphasizes meticulous typography and geometric layouts that bridge minimalist aesthetics with high-end hospitality. Photography by Buffet and Nick De Lorenzo highlights the interplay of light and shadow across paper, leather, and marble surfaces, supported by precision print production from Lisa McCulloch.
Style
Clean, Commercial, Horizontal
Techniques
Natural light
Industries
Restaurants
Color
Pure White
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