The Audo: Brand Identity

Jan 2024

The Audo brand identity project serves as a comprehensive design system spanning seven distinct visual identities tailored for hotels and hostels. The project synthesizes clean typography, curated graphic elements, and architectural photography, leveraging a minimalist aesthetic to articulate the personality of each individual property. The system is brought to life through a diverse range of assets including digital web mockups, tactile signage installations on textured masonry, and atmospheric interior visuals. The work utilizes varied techniques such as 3D rendering, vector graphics, and analogue film to establish a cohesive yet adaptable visual language. Collaborative efforts from Studio8585, Practice, Quinsay, Marlon Tate, Greenspace, Toben, and Mother Design contribute to the structural and graphic depth of this commercial identity suite.

Clean, Horizontal, Commercial