Glaze

Jul 2021

Glaze’s brand identity project, developed by Navarra.is, establishes a visual language centered on a high-contrast palette of red and black. The identity utilizes custom logotype construction and specific typography rules across various touchpoints, from environmental signage to product packaging. Physical assets are rendered on Munken Pure paper stocks provided by Arctic Paper, emphasizing a commitment to material texture and graphic design precision. The project incorporates diverse execution styles, ranging from motion graphics to editorial still life photography. The visual system maintains consistency through clean, minimalist arrangements and direct lighting techniques that highlight the bold typography. These elements are applied across both static layouts and integrated into urban environments, demonstrating the versatility of the brand's graphic system.

Horizontal, Commercial, Clean