A26

Oct 2020

This graphic design project by Massiera Samadi establishes a comprehensive brand identity for A26. The work centers on a high-contrast visual language, utilizing bold monochrome typography set against vibrant orange accents and tactile paper stocks, including Munken Polar by Arctic Paper. The identity system extends across various stationery items, brochures, and custom packaging elements. By juxtaposing clean, minimalist compositions against raw, coarse backgrounds like dark gravel and asphalt, the design emphasizes material qualities and structural detail through screen print techniques.

Horizontal, Commercial, Clean, Minimalist

Typography

Concrete Texture

Advertising Campaign