Gimaguas presents its Pre-Fall 2026 collection through a clean, editorial campaign captured by photographer George Eyres. The imagery leans into minimalist studio aesthetics, utilizing soft light to highlight the draped silhouettes and intricate textural details of the season's garments.
The project features styling by Bianca Raggi, who pairs structured tailoring with dynamic accessories and playful headpieces. Production for the campaign was managed by Laura Soto, with Sophia Stel appearing as the featured talent across the series of vertical portraits.