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Ford

Ford Van Life
Brand
Date

Jul 2025

Description

Ford presents an exploration of the modern campervan lifestyle in this recent project, capturing the utility and comfort of vehicle-based living. The production leans into a quiet, lifestyle-focused narrative, transitioning between the interior customization of the van and its integration into a secluded lakeside forest setting. Utilizing live-action technique and natural light, the visual execution emphasizes the ease of off-grid accessibility. The film centers on a personal account of nomadic travel, framing the automotive space as a functional home environment for outdoor experiences.

Style

Lifestyle, Horizontal, Warm

Techniques

Natural light

Industries

Electric / EV

Color
Navy
Beige
Background

Forest

Context

Brand Film / Corporate Video

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