Ford: Explorer - CA Campaign
Brand
Date
Dec 2025
Description
Ford presents a commercial campaign for the Explorer, spotlighting the SUV across varying terrains. The film moves between coastal highways and mountain landscapes, emphasizing the vehicle's hybrid powertrain and seating capacity through a series of rapid cuts. The project incorporates live-action technique and drone footage to capture the vehicle's performance in diverse environments. With agency and creative direction by GTB and original sound design by MAS-Music and Strategy, the production leans into a warm aesthetic to highlight interior detailing and outdoor utility.
Style
Horizontal, Commercial, Warm
Techniques
Drone footage
Industries
Color
Pure White
Navy
Charcoal
Background
Road
Context
TVC / TV Commercial
Associated creatives
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