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Ford: Escape Built Phenomenally

Brand
Date

Dec 2025

Description

The 'Built Phenomenally' project for Ford offers a candid look into the production process behind the Escape SUV. This commercial captures the technical coordination required to feature the vehicle within a stylized nighttime environment. Featuring creative direction from agency UWG, the project utilizes live-action technique and documentary-style framing to document the integration of professional studio setups and vibrant neon lighting. Sound design for the production was provided by MAS-Music and Strategy.

Style

Documentary, Horizontal, Clean

Color
Scarlet
Cobalt
Background

Street

Context

Advertising Campaign, TVC / TV Commercial, Brand Film / Corporate Video

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