Ford presents 'Empowered: Mics/Swing,' a commercial campaign centered on the sleek aesthetic of the Mustang sports car. The project features a vibrant yellow vehicle placed in a high-contrast white studio environment, creating a clean, modern visual profile through live-action technique.
The film focuses on rhythmic interplay, pairing automotive detail shots with a vintage microphone and an expansive installation of audio speakers. Sound design and music composition for the project were managed by MAS-Music and Strategy, while Team Detroit served as the agency of record for the production.