Ford: DOING BEATS TALKING
Brand
Date
Apr 2025
Description
Ford's campaign 'Doing Beats Talking' highlights the utility of commercial vans across high-stakes industrial environments. The production moves through rain-slicked city streets and active construction sites to observe the vehicles within professional settings. Driven by a cinematic, moody visual approach, the film leans into live-action technique to capture the grit of daily trade operations. The project was developed by Wieden+Kennedy London and produced by MJZ London, with sound design and music provided by 750mph.
Style
Horizontal, Cinematic, Moody
Industries
Color
Navy
Medium Grey
Background
Street
Context
TVC / TV Commercial
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