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ExtraMile Convenience Stores

Fuel Your Day
Date

Jun 2026

Description

ExtraMile Convenience Stores launches their 'Fuel Your Day' campaign, a project focusing on the brand's fast food and snack offerings. The creative centers on an animated superhero character outfitted in the brand's signature red and grey, navigating the store environment and interacting with various product displays. The commercial, produced by Scholar, utilizes detailed 3D render / CGI techniques to bring the narrative to life. The film captures the convenience of the store through a high-energy lens, depicting on-the-go moments ranging from beverage selection to in-car snacking.

Style

Horizontal, Cinematic, Polished

Techniques

Animation, 3D render / CGI

Industries

Fast Food

Color
Crimson
Medium Grey
Background

Retail Store

Context

TVC / TV Commercial

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