ExtraMile Convenience Stores
ExtraMile Convenience Stores | Fuel Your Day
Date
May 2026
Description
ExtraMile Convenience Stores presents 'Fuel Your Day,' a commercial campaign centered on a dynamic superhero character. The narrative follows the protagonist through an animated convenience store environment, emphasizing the brand's offerings through a series of rapid transitions and character-focused sequences. Developed by agency lead Richard Linnett with production by Scholar, the work utilizes vibrant 3D render/CGI techniques. The project leans into polished commercial storytelling, establishing a futuristic aesthetic that anchors the food and beverage retail concept.
Style
Horizontal, Commercial, Futuristic
Techniques
Animation, 3D render / CGI
Industries
Fast Food
Color
Scarlet
Silver
Background
Retail Store
Context
TVC / TV Commercial
Associated creatives
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