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Etsy: Your Mission - Twins

Brand
Etsy
Date

Nov 2023

Description

Etsy’s 'Your Mission - Twins' campaign captures the holiday gift-hunting experience through a focused, domestic narrative. Following a father as he navigates the challenge of finding distinct presents for his teenage daughters, the film highlights a range of handmade goods integrated into the story through digital interface overlays. Produced by Biscuit Filmworks with creative from Orchard Post, the commercial employs natural light and a golden hour aesthetic to emphasize the holiday setting. The project combines live-action technique with post-production work from Yours Truly, KEVIN, and Cut+Run US to bridge the gap between traditional gift-giving and modern digital retail.

Style

Horizontal, Commercial, Warm, Golden Hour

Techniques

Natural light

Industries
E-commerce Platforms
Event

Christmas

Color
Jet Black
Beige
Navy
Background

Living Room

Context

TVC / TV Commercial

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