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Etsy: Home Refresh

Brand
Date

Feb 2025

Description

Etsy’s Home Refresh campaign highlights the platform’s curated selection of handmade home decor, tableware, and interior accessories. The project features a series of transitions across furnished living spaces, emphasizing the unique contributions of independent creators through a clean, commercial aesthetic. The video integrates 3D render / CGI elements and smooth animation to showcase specific products alongside search interface overlays. Production was handled by Yacht Club, focusing on a bright, natural light visual style that centers the diversity of items available within the retail marketplace.

Style

Horizontal, Commercial, Action, Clean

Techniques

Animation, Natural light, 3D render / CGI

Background

Set-dressed

Context

TVC / TV Commercial

Associated creatives

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