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Etsy: For the life Your Made For - Growing Up

Brand
Date

Mar 2023

Description

Etsy’s campaign for 'For the Life You’re Made For – Growing Up' explores the evolving domestic routines of a young woman navigating life at home. Developed by 72andSunny New York and produced by Furlined, the film captures transitions within a residential setting through a series of intimate, lived-in vignettes. The commercial utilizes live-action technique to highlight moments of personal organization and family connection. Bathed in natural light and warm color grading, the spot leans into cozy, tactile interior decor to frame the narrative of daily life.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Color
Forest Green
Pure White
Background

Living Room

Context

TVC / TV Commercial

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