Etsy: Don’t celebrate Birthdays
Brand
Date
Oct 2025
Description
Etsy’s 'Don’t celebrate Birthdays' campaign serves as a vivid exploration of personalized gift-giving, set against the backdrop of a vibrant garden party. The film utilizes a mix of live-action technique and drone footage to capture a bustling celebration, centered on custom handmade items and festive decor. Produced by Riff Raff with creative development by agency Orchard, the spot leans into warm, natural lighting to highlight the curated details of the party setting. The imagery integrates playful surrealism, placing unexpected elements within a residential social environment to underscore the brand’s focus on unique retail experiences.
Style
Horizontal, Commercial, Warm
Techniques
Drone footage
Industries
Color
Crimson
Royal Blue
Golden Yellow
Background
Park
Context
TVC / TV Commercial
Associated creatives
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