·Introducing New Pure Color Envy Paint-On Liquid LipColor
Estée Lauder Introducing New Pure Color Envy Paint-On Liquid LipColor 2025
About
Estée Lauder introduces its Pure Color Envy Paint-On Liquid LipColor through a multi-scene commercial campaign that juxtaposes high-end restaurant interiors with relaxed, poolside settings. The film highlights the product range through a focus on saturated tones and a vibrant colour palette.
Captured with a clean, live-action technique, the production employs professional lighting to frame the cosmetic product against various lifestyle environments. Music and sound design for the project was provided by MAS-Music and Strategy.