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Estée Lauder

Estée Lauder Re-Nutriv Skincare Campaign
Date

Jan 2025

Description

Estée Lauder highlights the Re-Nutriv skincare line through a series of portrait-led assets focusing on luminous, clear complexions. The campaign relies on warm, clean lighting and macro compositions to emphasize product texture and skin health. Photographed by David Ferrua, the imagery employs soft, diffused beauty light to maintain a polished, high-end commercial aesthetic. Creative production includes hair styling by Sebastien Bascle and makeup artistry by Marie Duhart, with fashion styling provided by Michelle Cameron. The project features models Arianna Amadei and Somin Park, with casting led by Maxime Valentini.

Style

Vertical, Commercial, Warm, Clean

Techniques

Beauty Light

Industries

Skincare

Context

Advertising Campaign

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