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Emilio Pucci: Pucci Summer 2025 Campaign

Date

Jun 2025

Description

Emilio Pucci presents the Summer 2025 campaign, an editorial series captured by photographer Drew Vickers. The collection leans into vibrant, abstract patterns and coastal landscapes, utilizing natural light and the warmth of golden hour to frame the imagery. The project features model Bibi Breslin, with fashion editing by Jacob K. The creative team also includes hair stylist Eugene Souleiman, makeup artist Lucy Bridge, and casting director Piergiorgio Del Moro. The campaign is defined by its analogue film aesthetic and bold typographic overlays.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Color
Magenta
Violet
Background

Outdoor Pool

Context

Advertising Campaign

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