Emilio Pucci

Jun 2025

Emilio Pucci presents its Summer 2025 campaign, an editorial fashion series featuring model Bibi Breslin. Photographed by Drew Vickers, the campaign channels a seasonal aesthetic through a blend of natural light and warm, golden hour tones captured in an outdoor coastal setting. Fashion editor Jacob K coordinates the collection’s vibrant, signature printed silk sets and voluminous silhouettes. The visual identity is further defined by windswept hair styling by Eugene Souleiman and bold, purple-toned makeup by Lucy Bridge. The project incorporates large-scale typographic branding across its vertical, analogue-style frames, with casting directed by Piergiorgio Del Moro.

Editorial, Vertical, Warm

Natural light

Luxury Fashion Houses

Outdoor Pool

Advertising Campaign