Emilio Pucci

Mar 2025

Emilio Pucci’s Marmo 2025 campaign leans into a retro-inspired aesthetic, capturing a series of poolside portraits that highlight the house’s iconic graphic patterns and fluid silhouettes. The imagery, set against coastal landscapes and modernist architectural backdrops, utilizes natural light to evoke a crisp, warm-toned mood. Photographer Drew Vickers leads the visual direction, working alongside fashion stylist Jacob K to showcase a collection defined by asymmetric cuts and bold, swirl-heavy prints. The editorial series features model Bibi Breslin, whose look is anchored by voluminous hair styling by Eugene Souleiman and makeup artistry by Lucy Bridge, leaning into clean, editorial compositions with prominent typographic branding.

Editorial, Vertical, Warm

Natural light

Luxury Fashion Houses

Advertising Campaign