Emilio Pucci: Pucci Marmo 2025 Campaign

Mar 2025

Emilio Pucci presents the Marmo 2025 campaign, a series of fashion editorial images that highlight the house's signature graphic swirl patterns and bold use of color. Photographed by Drew Vickers, the campaign leans into a retro-inspired aesthetic, utilizing the natural light of a coastal resort setting to frame the collection against modernist architecture and calm horizon lines. The imagery features model Bibi Breslin styled by Jacob K, with hair by Eugene Souleiman and makeup by Lucy Bridge. The portraits capture a mix of intimate, close-up details and wider, atmospheric shots that emphasize clean composition and the brand's typographic identity. With casting by Piergiorgio Del Moro, the work balances architectural precision with soft, warm tones captured on analogue film.

Editorial, Vertical, Warm

Natural light

Advertising Campaign