e.l.f. cosmetics: Judge Beauty
Brand
Date
Feb 2024
Description
e.l.f. cosmetics presents Judge Beauty, a commercial campaign that frames a courtroom setting to explore themes of cosmetic spending. The production features Judge Judy presiding over proceedings, set against wood-paneled walls and classic courtroom decor. With creative direction from Shadow and production by Imposter, the campaign utilizes a clean, polished commercial finish. The live-action technique is complemented by high-key lighting, maintaining a bright aesthetic throughout the narrative.
Style
Horizontal, Commercial, Clean
Industries
Color
Navy
Pure White
Background
Office
Context
Advertising Campaign
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