Dunkin: Dunkin'® MUNCHKINS® Holiday Campaign
Brand
Date
Nov 2025
Description
Dunkin' expands its holiday seasonal narrative with this stop-motion animated campaign, developed in collaboration with agency partners BUCK USA and Artists Equity. The spot channels a nostalgic atmosphere, utilizing a stylized retro shop environment to ground its winter-themed story. Built upon precise character animation and detailed miniature props, the execution relies on warm lighting to emphasize the narrative journey of its protagonists. The project employs a blend of cinematic 3D render and CGI techniques to maintain consistent, whimsical art direction across the commercial.
Style
Horizontal, Cinematic, Warm, Retro
Techniques
Animation, 3D render / CGI
Industries
Color
Burgundy
Beige
Pure White
Background
Set-dressed
Context
TVC / TV Commercial
Associated creatives
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