Dunkin: DunKings 2 - Super Bowl 2025
Brand
Date
Feb 2025
Description
Dunkin returns for the 2025 Super Bowl with a follow-up to the DunKings campaign. The spot features Ben Affleck and Tom Brady leading a cast decked out in matching signature orange and pink tracksuits, leaning into a high-energy, comedic narrative set within a retail environment. Produced by Artist Equity, the commercial leans into a saturated aesthetic with polished, live-action cinematography. The project highlights the brand’s identity through crisp lighting and vibrant staging, coordinating with a team including Company 3 New York and Method Studios Los Angeles for post-production, with sound and music provided by Mophonics and Lime Studios.
Style
Horizontal, Commercial, Saturated, Polished
Industries
Color
Burnt Orange
Hot Pink
Background
Retail Store
Context
TVC / TV Commercial
Associated creatives
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