Dunkin returns for the 2025 Super Bowl with a follow-up to the DunKings campaign. The spot features Ben Affleck and Tom Brady leading a cast decked out in matching signature orange and pink tracksuits, leaning into a high-energy, comedic narrative set within a retail environment.
Produced by Artist Equity, the commercial leans into a saturated aesthetic with polished, live-action cinematography. The project highlights the brand’s identity through crisp lighting and vibrant staging, coordinating with a team including Company 3 New York and Method Studios Los Angeles for post-production, with sound and music provided by Mophonics and Lime Studios.
