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DKNY: DKNY SS24

Brand
Date

Mar 2024

Description

The DKNY SS24 fashion campaign presents a contemporary collection through a series of clean, editorial portraits. Photographed by Marco Cella with creative direction from Paolo Santosuosso, the imagery relies on a stark white seamless backdrop to focus attention on the structured silhouettes and layered textures of the apparel, including varsity jackets, utility-style puffer vests, and monogrammed denim sets. Styling by Veronique Didry coordinates modern streetwear elements with distinct accessories, such as branded crossbody straps and patterned canvas totes. Featuring model Larissa Almeida, the campaign utilizes bright studio lighting and a clean aesthetic to highlight the brand's collegiate-inspired design language and logo-driven motifs.

Style

Vertical, Commercial, Clean

Color
Pure White
Jet Black
Background

White Seamless

Context

Advertising Campaign

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